Be the fun meeting

Do the work, don’t just talk about it

Simplicity matters

More isn't better, better is better

Play well with others

It isn't over til it's over

Work better not harder

Do what's next not what's been done

Never chew with your mouth full

Prototypes not decks

Systems not silos

Don't overwhelm your users

Be safe, use a strategy

Don’t wear sleeves (So there’s nothing to roll up)

Bring snacks, not egos

Don't run with scissors

Don't be precious

Leave it better than you found it

Our POV is to have a POV

Get to wrong answers faster

Sometimes its ok to make the logo bigger, sometimes

Solve problems not portfolios

Deadlines and paramaters make better work

Be the stage, not the star

Be clear not complicated

Don’t repeat solutions

Open from 9ish to 6ish

Measure twice, try to cut once